Apple Reveals iPhone Software with In-Built Advertising – iads

The company’s new mobile advertising platform, called iAds, is built into the operating system–application developers will be able to use it to sell ads and will get 60 percent of the revenue.

Mobile advertising is seen as a potential goldmine because, at least in theory, advertisements can be tailored to a person’s precise location and activity.

The announcement will intensify competition between Apple and Google

Posted via web from Vancouver Internet Marketing Consultant – Brent Purves

Advertisements