E-mail Marketing Tool Changes Ads Based on Location & Time – LiveIntent – Real Time Geo Targeted Email Marketing.

A New York City startup has developed a service that delivers advertising creative in an e-mail marketing message on the fly – depending on when or where it’s opened.

“It gives you the message you are supposed to get right now,” Dave Hendricks, chief operating officer, LiveIntent, said in an interview. “If the offer or message was for one thing [product or service] on Tuesday and it’s invalid by Thursday, we’re not going to send you creative” for Tuesday’s offer, he said.

Explore Live Intent at http://liveintent.com/ and see the LiveIntent Optimized Email Demo here http://liveintent.com/demo.php